The latest economic survey results from women running businesses with annual turnovers in excess of $1million have just been published in the USA and whilst the economic situation is still not great, women seem to be more upbeat.
Relative to 2008, regarding financial performance in
2009
31% of companies have grown and
21% are stable and have neutral performance
Optimism for 2010
§
82% are optimistic about business performance in
2010
Environmental Sustainability
§
54% have made their business environmentally
friendly
§
35% are interested in making their business environmentally
friendly
Greatest threat to the bottom line and factors affecting
business
- Economic Conditions
- Customer retention
- Competition
- Human Resources
Employees
§
55% plan to increase number of employees or keep the same
amount
§
53% have kept employee salaries the same; 15% have
increased employee salaries
Future Role
§
44% will continue full-time management
§
20% plan hands-off oversight, with presence in the office
1-3 days per week
WPO Members
§
61% Believe their business has grown since
joining
§
65% Believe the WPO has contributed to economic
success
§
81% Believe the WPO helps manage business concerns in the
current economic climate